WHO IS RESPONSIBLE FOR YOUR SUCCESS?
March 15, 2009
There is an interesting relationship between a broker and a licensee. Their perspectives are curiously
skewed in different directions, even though their goals appear to be the same.
An agent’s career is all about promoting themselves and being responsible to their clients needs. Their days are filled with the day-to-day concerns of showing property, holding open houses, writing and negotiating contracts and attending inspections of every kind. When they aren’t working on specific escrows, sellers or buyers, they are dedicating their efforts towards making sure their name is out there prominently in the public arena. The one thing that an agent is not concerned about is being certain that their broker is happy and content.
A broker’s concerns couldn’t be more different. A broker is concerned with the day-to-day issues of legal updates, contract reviews, the solving of their agent’s problems. A broker’s responsibilities are to their agents. Education, technology and the most up-to-date information is pivotal in making certain their agents are as equipped as possible to deal with the daily issues they face. The one thing that a broker is concerned about over everything else is that their agents are happy and content.
So, who is responsible for your success? Both of you. An agent is an independent contractor. This means they are responsible for how intelligently they conduct their business. Part of the choice they make is selecting a broker who reflects the kind of business model that is most like their own. The broker then is responsible for giving the agent the kind of atmosphere that can promote the very best in what the agent has to offer.
So, next time an agent grumbles because a broker isn’t giving him/her business, they should think long and hard…who is responsible for their business? Are they really looking for someone to blame for not doing their best? And the next time a broker is disappointed in the production of an agent, maybe they should think long and hard…is the broker giving the agent the best atmosphere for success?

Photo from Flickr by Beneath blue skies
TIME IS NOT A FRIEND OF PREP AND STAGING!
March 10, 2009
We have, for the past several years, been advocates of preparing a home for a maximum sales price. We
took a buyers view and weighed what improvements and changes were needed in order to have a quick, yet profitable sale. These updates quite often included paint, flooring, new light fixtures, maybe a kitchen or bath update, landscaping, etc. It was never questioned as to whether these things would gain the seller a better listing and sales price….until now.
A new fact must be added to the scale. Time. Yes, there are still things we should do to maximize the sales price. Paint? Absolutely. Replace stained or worn carpet? No doubt. Update kitchens and baths…maybe. In a day when sales prices are dropping by 20% and 30% or more, we need to weigh how long it will take to complete these updates against the continuing drop in sales prices. Upgrades that take a week or two are certainly a positive move. Upgrades that take a month or two? Probably not.
We must no longer assume that all upgrades are a good idea when preparing a home for the market. We are not doing our sellers any favors by continuing business as usual…because our business is not “usual” any more. Next time your seller asks what they should do, think long and hard about the time element…it could make a significant difference.

SACRAMENTO COUNTY TAX ASSESSOR, KEN STEIGER, SPEAKS
March 10, 2009
The Sacramento County Tax Assessor, Ken Steiger, spoke to the Finance Forum of the Sacramento Association of Realtors this week. In it, he spoke of 10 things every property owner should know about their property assessment and taxes. I thought it would be a great list to share with fellow Sacramentans.
- Land and Improvements can only be reassessed if there has been a change in ownership, new construction or a decline in value.
- If you are an owner occupant you may qualify for a homeowners exemption on your property. This is currently a $7000 reduction ($70 savings per year) reduction from the assessed value of your home. This can be checked on your tax bill to find out if the property has one.
- Remodels or repair and replacement of existing items on your property do not cause reassessment unless you have renovated the building to the extent it becomes substantially equivalent to a new building. Additions are assessed at fair market value.
- Refinancing does not cause a reassessment of the property.
- Any transfer between spouses will not cause a reassessment of the property.
- Declines in value of the property resulting from a natural cause (fire, flood, earthquake) or market declines can reduce your property assessment temporarily until the condition is remedied. Requests and/or applications for reduction can be made with the County Assessor. *You can do this yourself…don’t buy into the offers of doing it for you for a fee!)
- Supplemental Assessments occur whenever a change in ownership or new construction occurs. These are sent separately from your annual October bill. Since they are not paid automatically through your impound account, be certain to either pay it yourself or contact your lender to see if there is enough in the impound account for them to pay it.
- Transfers of title between parents and children, or in certain circumstances Grandparents and Grandchildren, may be excluded from reassessment if an application is filed with the County Assessor and certain conditions are met. Each individual owner can transfer property up to 1 million dollars worth of assessed value in addition to their primary residence to their children/grandchildren. In these uncertain times of government budgets, check with your CPA or the Sacramento County Assessor to find out if these numbers are current.
- If one owner of your residence is 55 or older, and you purchase a residence of equal or lesser market value within the same county (there are some other counties who honor this…check to find out the counties that cooperate), you may transfer your old property tax base to your new property, if an application is filed with the County Assessor and certain conditions are met.
- If you have a concern that your property is assessed too high, you can contact your County Assessor’s office to try to resolve the issue. If this doesn’t bring the results you want, you can file an appeal with your Assessment Appeals Board under the County Board of Supervisors. You must file the appeal within 60 days of the date the bill or notice was sent, or for the annual main roll bill, between July 1st and November 30th of each year.
Now, if you have further questions, the Sacramento County Tax Assessor’s office has an award winning website at www.saccounty.net/assessor. Feel free to check it out!

COLLEGE CYCLERY IS THE CHEERS OF LAND PARK
February 21, 2009
There are special places in this world that despite their age or maybe because of it, feel like home. Such is the atmosphere of College Cyclery in Sacramento’s Land Park.
This neighborhood icon has been calling Land Park and Curtis Park home since 1935. The building was originally constructed as a Piggly Wiggly Market in 1921. Safeway came into the picture, buying out Piggly Wiggly in 1927, continuing to operate it a a market until 1935.
Mr. Carol Melvin inspired the beginning of College Hardware and Cyclery in 1935. A little after World War II, the hardware business was phased out to concentrate on the bicycle business, both in sales and repair. Under Mr. Melvin’s ownership, College Cyclery had a great run until he finally retired in 1987.
Chuck and Lorene Meyer then took up the neighborhood shop and continued its great service and reputation until they sold it to their daughter and son-in-law, Allison and Terry Cox, in 2006.
College Cyclery has supported the enjoyment of cycling through several avenues. They are working with BIKESKILLS to promote and build cycling skills parks in the area. Through these efforts, they hope to give the community a place to practice biking in a safe environment. In the same vein, they hold seminars on safe cycling and sponsor competitive youth BMX team racing at many American Bicycle Association events.
From young to old, from experienced to the novice, College Cyclery has been our resource for many decades and we look forward to many more!

Some things have never changed, including the sputtering neon sign. Bicycles have always been on display…the only changes are whatever is the current trend in cycling.

As you can see, there are plenty of display cases and bicycles EVERYWHERE!


Then there are a few attention getters…like this bicycle that took too long of rest between rides. A tree took a liking to it and grew completely around it!
The photo below is of quite possibly the longest bicycle I have ever seen – do you see four seats and handlebars?

So, if you are ever in the Land Park or Curtis Park area, don’t miss this wonderful place. If you want to learn more, their website is www.collegecyclery.biz .
www.PaulaSwayne.com
Due to the ongoing struggles of this neighborhood and its associaitons, it has become a little confusing as to when the meetings are and what they are covering. I thought I would post this in order to clarify the dates and topics.
February 2nd at 7:00PM
Holy Spirit School, 3920 West Land Park Drive
Land Park Community Association
This meeting is to discuss the present issues facing the board.
February 4th at 6:30PM
Holy Spirit School, 3920 West Land Park Drive
Land Park RenaissanceTownhall Meeting
This meeting is to learn more about the proposed amendments to the bylaws.
February 11th at 6:30
Holy Spirit School, 3920 West Land Park Drive
Land Park Community Association Membership meeting
This meeting will be to consider the 4 amendments to the bylaws introduced by the Renaissance committee.
Hopefully this will be helpful.
THE LAST POST REGARDING LAND PARK COMMUNITY ASSOCIATION
January 18, 2009
The Land Park Community Association was created with a noble cause. In
response to the “Sacramento Z
oo’s Master Plan 2002″ a community gathering was organized. Residents of this unique and quality neighborhood gathered in a common concern. The Master Plan 2002 had some changes that would dramatically alter the “flavor” of our 144 acre William Land Park. A two story administration building was to be added behind Fairytale Town. A pedestrian bridge was to be spanned over Land Park Drive between the Sacrament Zoo and Fairytale Town. There was even mention of a two story parking structure where the soccer fields are. I was proud to be a founding member of what was to be later named the “Land Park Community Association”. We succeeded in creating a wonderful, updated Zoo without negatively affecting the park. After a couple of years as treasurer, I passed the torch to another deserving resident.
The association has accomplished much in the 20+ years since it’s inception. Land Park and the surrounding businesses have become much more pedestrian friendly. Due to the willing volunteers, trees have been planted, park residents (squirrel, ducks, geese and fish) have a better quality of life and our major thoroughfare medians are beautiful. They helped orchestrate the proper reconversion of 21st Street and Freeport Boulevard to two-way streets. We enjoy such events as the community Easter Egg Hunt and the “Taste of Land Park”…a wine and food extravaganza. The members are passionate and dedicated. Several of them have given a better part of their free time to the association over many years.
The association has also taken on issues that were not as readily approved of by the neighborhood. They took on McDonalds, forced construction that did not include a drive through which ultimately put the new McDonalds out of business. They challenged the designs of a myriad of local buildings including Oto’s, Target and the Jamba Juice/Walgreens/Starbucks development. The result was increased costs and delays to Oto’s, a delay in the construction of the brand new Target to the point that the plans have been suspended, and a second story to Jamba Juice that makes no sense whatsoever. Most developers are now wary to initiate new developments in the Land Park area as a result of this history.
The association is now at a crossroads. One faction veers towards the status quo, taking on issues as they arise and continuing the existing organization of the association. The other faction veers toward change in such avenues as terms limits, expanding the association board numbers and opening up the nominating process to become a board member. Unfortunately, both groups appear to be adopting a ”my-way-or-the-highway” approach, both in communication and basic premises. There is no two-way communication. The association has been split by two warring factions.
The tragedy of all of this is that both factions have valid ideas. Combined, they have promise. This board has the potential to be better than it ever has been. Sadly, when it became personal, it went beyond any possibility of reparation. The dislike these people have for each other is palpable at every meeting. The respect and attention for the concerns of the public are no longer part of the agenda. Opportunities for criticism of opposing board members seem to be more important than the needs of the community.
What, then is to be done? Hope may be in the form of a new, fresh association that creates itself from the lessons of this board. Term limits and an increased number of board members are necessary to a continuum of new and free-flowing ideas. An understanding of the role and limits the association should play in relation to the community is critical. This neighborhood deserves an association that they can be proud of…one that can be touted to newcomers to the neighborhood, to the city council and to local businesses as being friendly and open. Residents should want to not only attend the monthly meetings, but be a part of the board. We are at a crossroads…which path will we take?
LAND PARK SURVEY IS IN…AND SHOWS FUNDAMENTAL ISSUES
December 11, 2008
Prior to reading this, I want to say unequivocally that LPCA has done some
good things for our neighborhood. Also, I love Land Park (living here for almost 30 years is a testament to that). Having said this, there are problems that need resolution. In my opinion, those problems won’t be resolved until LPCA gets a fresh start.
After years of requesting Land Park Community Association to do a survey to discover if they are truly representing their neighbors, they finally did…and wow…was it telling! Here are just a few excerpts from the results:
It was asked if you are a member of LPCA, why?
- 59% want to receive newsletters and e-mails
- 50% believe that community participation is important
- 48% believe that LPCA are advocates for issues that members care about
- 44% believe that LPCA works to enhance commercial projects
- 27% enjoys the social events
There were some interesting representative comments…and in order to provide a non partisan blog, I will list all of them…so please be patient.
- Support idea of community organization
- Slowing down/regulating traffic in Land Park is very important to me
- I reported the dangers of selling alcohol at the gas station next to Vic’s. To date we have an alcohol-free zone because of the LPCA’s vigilance.
- Disagree strongly with LPCA advocates for better designed commercial buildings.
- Clearly we must get involved since the LPCA does not function well and cares only for the members self interest.
- I want to help the LPCA learn to function as an open/public board.
- Support the efforts to restore the William Land Park Monument in Land Park! Support the efforts to get better developments in the community!
- The main reason I joined the association was so that I could have a voice in the issues that affect Land Park. Becoming a member gave me at least voting right. I don’t always agree with LPCA’s approach on certain issues.
- I want to be active but given the ridiculous behavior and agenda robbery, it is a complete waste of time. The people that have controlled the group for 20 years need to learn to be open to other ideas and other points of view.
- As for advocacy, I think the Association has become a little TOO resistant to any kind of change. Some view LPCA as NIMBY whiners.
- The city seems to have given up on neighborhoods, design review, historic preservation, and all other aspect that make a city more diverse and livable. Instead, its focus is primarily on development. We need community organizations that will speak up for the things the city has forgotten.
Conversely, it was asked if you are not a member of LPCA, why?
- 29% LPCA opposes commercial projects
- 17% felt there was no clear board direction
- 14% just don’t have time to participate
- 12% are not aware of LPCA
- 9% are just not interested in being a member
- 6% felt that LPCA will do the work for them without being a member
- 6% felt that it wasn’t worth the dues.
Representative comments to the “not a member” question above:
- The LPCA does not represent my concerns. The association seems to involve itself in areas that do not always appear to concern the association.
- I am joining now.
- Board needs to actively advocate and get passed a design review designation for this area.
- You act anti-City College
- Just moved in!
- I feel that the members represent a small park of Land Park, not the area I live in “poor Land Park”
- We’re lucky that Target hasn’t given up and walked away, leaving another blighted corner. Need more balance.
- On two separate occasions I joined LPCA and paid dues for one year. On both occasions, I never recieved a LPCA newsletter. I assume it was because I do not live in Land Park “proper” but, rather, just south of Sutterville Road. When I called, I was assured I’d get the newsletter, but never did.
- I don’t like being bullied over and not listened to.
- Opposition to HOV lanes on Highway 50;opposition to bridge from West Sacramento into Land Park area;opposition to students parking in Land Park; general not-in-my-backyard attitudes enforced and enforceable through wealth and connections of vocal contingent of Land Park residents.
- Because of the two people who run it.
- I just learned of the organization and plan to join.
- LPCA does not represent Land Park. It represents the views of XXXXXXX, XXXXXXX and XXXXXXX(I am editing names here). XXXXX and XXXXXX are hurting our community. They are anti-improvement and development of Land Park. They want to keep it in it’s current dumpy state.
- I have attended meetings and found the in-fighting, favoritism, snide comments and dirty looks the board members exhibited to be embarrassing. I would not want to waste my time participating with the group.
- Other than being busy with life these days, I really have no good reason and hope to get involved soon.
There are many more questions specific to Land Park and I believe you can go to www.landpark.org to read the entire survey.
NO TARGET? ARGH!
November 17, 2008
I wrote a post several months ago about the new Target that was going to replace the old
Target at the corner of Riverside Blvd and Broadway. It is where the old Edmunds Field use to be. Gemco replaced Edmunds Field and Target moved in where Gemco once was. The building is old and does not fit the Target mold.
Even so, Target has decided to suspend their plans to replace this old building. In addition, they were going to expand into the downtown mall. This plan has been put on hold as well. All very unfortunate, but probably a sign of the times. I guess an old Targe that is healthy is better than a new Target that can’t sustain the cost of the building.
So sad!
WHERE IN THE WORLD IS THE ZOO?
October 25, 2008
Some have said that the subject has been under review for a long time. The first I heard about it was today. There is a suggestion that the City Council is considering to move the Sacramento Zoo to the site of the old city dump.
Now, on the face of it, my instant reaction was “Oh No!”. However, objectively considering a move such as this, I can understand the premise. We have a wonderful small regional zoo. It use to have elephants, hippos and lots of bears. But that was decades ago. The new thought for zoos is more humane treatment of the animals. Put them in their appropriate surroundings. Let a few share an area. This wasn’t done when the Sacramento Zoo was established. We no longer have elephants or hippos. The giraffes are in a smaller area than I imagine they would like. I could go on about the small enclosures, but you get the idea.
By moving the Zoo, accomodations could be so much nicer. Animals could act like they would in the wild. This just isn’t possible in the limited space our present zoo has. But maybe there could be some middle ground. Maybe the larger animals could be in the new zoo. Smaller animals could remain in the present spot and their enclosures made more spacious. I would miss the zoo in the park, so this might be a good compromise. It will be interesting to see what happens.









